20 Nov Retailigence and Aarki Partner to Offer Ad Networks Local Product and Pricing Content for Mobile and Rich Video Creative
Enable Highly Engaging Interactive Advertisements and Deliver Path to Purchase Measurement for In-store Sales
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Retailigence, the leading online-to-offline marketing platform for driving sales in stores, and Aarki, a leader in creative design and ad optimization technology, today announced a partnership that further streamlines and measures location-based advertising on mobile.
By integrating Retailigence into Aarki Studio, a creative design and ad optimization suite, Aarki enables marketers to quickly incorporate inventory and pricing data in their creative. This fosters development of more engaging and actionable creative in interactive advertisements, which helps drive consumers to stores. In turn, Retailigence continues to scale the use of its hyper-local store and product data across a growing ecosystem of customers and partners using mobile technology to drive in-store sales.