Archives › 2010 › November
A recent study released by American Express investigates the buying trends of US consumers. You can read the summary of the study over at Forbes, but simply looking at the titles of the trends shows that Retailigence will continue to play an important role in reaching conscientious shoppers. Trend 1: Increased Community Involvement and Group [...]
Wi-Fi provider JiWire surveyed its users and found some interesting stats about the “on-the-go audience.” Their sample is especially interesting because it’s exactly the type of shopper that Retailigence’s service targets.
Greg Sterling is reporting on searchengineland.com that 53% of Bing’s mobile searches request local info. This incredible stat comes directly from Microsoft’s Stefan Weitz. Greg does the math for us, “translated into query volume it represents billions of searches per month.” Why is this significant? Mobile users are clearly requesting information that they can act immediately upon [...]
According to a new study commissioned by IHL Services, “more than 56% of current smartphone users are seriously considering an iPhone and 44% an Android device for their next smartphone.” The study is further confirmation that smartphone users are rapidly converting to devices that can provide all their computing needs in one user friendly device. Taking this [...]
Mobile Marketer’s Dan Butcher wrote a great article about a recent InsightExpress presentation at a Microsoft workshop. You can read more about the presentation here. Some interesting data points that were presented include: “Mobile versus online is not necessarily apples to apples, but it’s simply a basis of comparison, and we’ve found that mobile advertising [...]
The Associated Press is publishing a three part series on the state of the American Consumer. The first article discusses how shoppers have stopped browsing stores. They now visit malls knowing exactly what they want and were they’re going to get it. You can read the entire article here. Some interesting takeaways: “Americans are being [...]
It’s no secret that the retail world is reinventing how it interacts with modern shoppers. Digital Signage Today takes an in-depth look at how even old fashioned kiosks are being converted to interactive retail signage. You can read more about the future of wired retail here. Highlights Include: “88 percent of shoppers are more likely [...]
Everyone’s talking about it! During the busy holiday season, when customers don’t have time to wait for an available salesperson to help them, they’re going to turn to their phones for help. Raj Koneru spoke with Mobile Marketer about this phenomenon. You can read the full interview here. Some highlights – “As the holiday season approaches, [...]
