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Brick-And-Mortar Retailers Snatching Customers Away From E-Tailers

TheFind and ShopSavvy Fuel Hypergrowth for Retailigence’s Hyperlocal Marketing Platform

SILICON VALLEY, Calif., Feb. 16, 2012 /PRNewswire-iReach/ – Retailigence today announced that its hyperlocal marketing platform continues to expand and is now powering two of the largest shopping app providers in the mobile marketplace. Both ShopSavvy and Catalogue by TheFind have incorporated local results to help retailers and brands drive consumer foot traffic into nearby locations. Retailers utilizing the Retailigence platform now market their in-store product availability directly to the millions of users already using these applications.

Many brick-and-mortar retailers have complained that they are competing with online retailers on an uneven playing field. The battle has been escalated further as some E-Tailers have started to offer incentives for shoppers to walk into a local store, scan a product, and then buy it via their own app.

To compete in the new digital era, brick-and-mortar retailers are now looking to capitalize on the power of immediacy and location. When people want to buy a product, they want to be able to find it, try it, and get it fast. Location-enabled phones are making it easier than ever for shoppers to satisfy their impulses in a nearby store. According to a recent Pew Study, “over half of adult cell phone owners used their phone to assist them with purchasing decisions during the 2011 holiday season.”

“Unlike eBay, Amazon and Google, who are far more incentivized to drive online sales, Retailigence actually helps brick-and-mortar retailers sell more products locally,” said Jeremy Geiger, CEO of Retailigence. “Mobile consumers use a variety of apps; retailers that get in front of shoppers demonstrating an immediate need benefit from greater awareness and proven boosts in local sales.”

“Being able to check local availability on Catalogue by TheFind is good news for both stores and shoppers,” said Ramneek Bhasin, VP/GM of Mobile and Tablet at TheFind. “Catalogue is already people’s favorite way of shopping top retailers on their Kindle Fire and similar large format Android devices, and Retailigence is now helping us enhance their in-store experience.”

In the new era of omni-channel retailing, retailers are exploring new ways to be everywhere consumers are when they’re shopping. Within 24 hours, retailers can be in the Retailigence Network and have the capability to reach over 25 million mobile-enabled shoppers using virtually any device. The company has seen phenomenal growth in 2011 including a 150%+ traffic increase during this past Christmas Shopping Season.

About Retailigence

Backed by prestigious investors like Draper Fisher Jurvetson, Motorola Solutions, and Quest Venture Partners, Retailigence is a hyperlocal marketing platform that drives qualified foot traffic into local retail stores. Retailigence matches its retail customers with consumer demand from its network of application partners, whose users are finalizing their buying decision.

Motorola Solutions Venture Capital Invests in Retailigence’s $2.6 Million Funding Round

Technology provides the missing link between online and in-store commerce

SCHAUMBURG, Ill. & PALO ALTO, Calif., Jan 18, 2012 (BUSINESS WIRE) — Motorola Solutions, Inc., through its strategic investment arm Motorola Solutions Venture Capital, has invested in Retailigence, a mobile marketing service for retailers focused on local product and brand availability. The funding will be used to advance the development of the service, accelerate integration into major retail systems, and dramatically expand retailer coverage.

As the worlds of online and offline retail commerce merge, it has become essential for brick-and-mortar retailers to provide solutions that connect with consumers seamlessly both online and in-store. Retailigence facilitates these connections by integrating with local retail systems and aggregating data. A retailer’s highly actionable “available inventory” information then is distributed to shoppers with high purchase intent via applications utilizing Retailigence’s services.

Retailigence information is demanded by mobile consumers using smart devices to find products locally for purchase. With the proliferation of location-aware applications, consumers now are equipped with sophisticated shopping tools that can be even more powerful when connected to existing and emerging retail solutions.

“Motorola Solutions is an established leader in retail, and we are very excited to be working with them to accelerate the adoption of our service throughout the retail industry,” said Jeremy Geiger, founder and CEO of Retailigence.

“The rising availability of shopping-assisted options across all shopping channels means that retail stores must be visible when shoppers are ready to buy,” said Reese Schroeder, managing director of Motorola Solutions Venture Capital. “We believe that Retailigence is implementing critical technology that can help brick-and-mortar retailers remain fiercely competitive.”

The results of Motorola Solutions’ annual Holiday Shopping Survey, released in December 2011, revealed that while shopper activity and spend remains higher in-store than online, retailers need to continue to address the needs of the omni-channel shopper. Online purchases increased more than 18 percent compared to 2010, and 63 percent of surveyed shoppers with smartphones downloaded a shopping application.

Retailigence has grown rapidly since launching in late 2010. The service now has more than 10 million active products that can be found at nearly 100,000 retail locations across the United States and Canada. The company also is seeing great success in the Japanese market where it recently launched with major Japanese IT and telecom partners.

About Motorola Solutions

Motorola Solutions is a leading provider of mission-critical communication solutions and services for enterprise and government customers. Through leading-edge innovation and communications technology, it is a global leader that enables its customers to be their best in the moments that matter. Motorola Solutions trades on the New York Stock Exchange under the ticker “MSI.” To learn more, visit www.motorolasolutions.com . For ongoing news, please visit our media center or subscribe to our news feed.

About Motorola Solutions Venture Capital

Motorola Solutions Venture Capital is the strategic equity investment arm of Motorola Solutions. Its diversified portfolio is focused on “new-idea” companies and opportunities that complement Motorola Solutions’ business strategy. Motorola Solutions Venture Capital invests at all stages in developing companies to accelerate access to new technologies, new markets and new talents. For more information, please visit www.motorolasolutions.com/ventures .

About Retailigence

Retailigence is a hyperlocal marketing platform designed specifically to help drive qualified foot traffic into local retail stores. Retailigence does this by distributing a brand or retailer’s product availability information via a network of location-based application partners, used by consumers who are close to finalizing their buying decision. For more information, visit www.retailigence.com and http://twitter.com/Retailigence .

MOTOROLA, MOTOROLA SOLUTIONS and the Stylized M Logo are trademarks or registered trademarks of Motorola Trademark Holdings, LLC and are used under license. All other trademarks are the property of their respective owners. (C)2012 Motorola Solutions, Inc. All rights reserved.

SOURCE: Motorola Solutions, Inc.

PivotLink Announces Alliance With Retailigence

PivotLink, the leading provider of retail performance management solutions delivered via Software as a Service (SaaS), today announced the PivotLink Retail Data Library, a solution that gives retail marketers a single interface to explore data from any operational, social, mobile or location-based source and improve retail performance.

As part of the PivotLink Retail Data Library, Retailigence will provide location-based marketing intelligence to the service’s insight and analysis offerings.

You can read more about the alliance and the PivotLink Retail Data Library by reading the full press release on PivotLink.com.